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Authentic Web Design: Tmreya

On the final months of 2017, I had the privilege to work with the Tmreya company, main HQ based in KSA. We developed their website, and now developing the app (to be done by next month). Those of you who have been in the Middle East might have heard of it, but the brand itself is authentic and elegant, so we thought of implementing the same authenticity for their website. Now, in this article, I wanted to point out some features of the website and how it’s a great sample for authentic web design.

Definite Brand

One of the things that adds authenticity to Tmreya, is that it has a well-defined brand. A brand doesn’t mean just a logo, it usually consists of an Identity Guideline, including the brands main color codes, typefaces, and a brief explanation of the brands purpose and representation. There are some great examples here if you want to see more. It will include information about the brand proportions, color policy, background, incorrect versions, and other imagery or art graphics. All this info will add value to an authentic web design for our teams.

authentic web design

Beautiful Media used in Authentic Web Design

When you have a product or service, you should be able to show it off. Tmreya does a great of job of doing this. I must confess, when I first saw their YouTube channel I went searching for chocolate! So weather if it’s video or photos, you should know the exact purpose of it and show it off just the right way. For example, in Tmreya Product pages, the photos are simple HQ photos of each product shown all alone on a white background (with great lighting), one of the best practices of ecommerce and product show cases. I must say, without the beautiful photography contributing to authentic web design, the website won’t have half the value it has now.

authentic web design

Ecommerce Features

One thing that makes this website dynamic and fun to get back to, is the ability to order online. The payment systems implemented is COD, in case the customer wants to pay on delivery, as well as HyperPay and Sadad, two very popular payment gateways in the KSA.

As Tmreya has several branches all over KSA alone, our teams also implemented a custom system in the delivery options, meaning that orders will require you to provide your location and nearest branch, thus sending notifications to that branch upon that order. This speeds up their customer service, as well as allows them to control sales as per location as well.

If you make an order, you will also notice that shipping rates, taxes and minimum order rates are configured through the Woocommerce platform, allowing the website owner to make maximum usage of the website features.

Using the reports in the system, they can monitor sales per dates, product count of purchases, refunds, number of orders and more.

Bilingual

This stylish website is also fully bilingual, in which in the Arabic version, it is using the exact typeface of its identity guidelines, The Sans. It’s fully RTL interface can be seen here.

authentic web design

Mobile App

Comelite teams are working to finalize the Tmreya app as well, which will be released next month, using APIs to connect to the current website and reflect it in the app, providing a compact view and mechanism for Tmreya clients to make their chocolate product orders.

Social Media

Tmreya has is also renown for beautiful and mouth-watering imagery in their social media platforms, such Instagram and Twitter, which our teams used to show a feed of it in the footer of the website as well, not to mention one of their latest videos, as they constantly have updated appetising videos.

End Note

Up to now, it has been a pleasure to work on such an authentic web design for Tmreya. We are pleased to welcome all our clients to use it as a sample and even learn from the business methods to improve their brand. It will be an honor to introduce their app once that is released as well.

Let us know in case you need help to improve your brand or want an authentic web design.

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How it was Done: Comelite Restaurant Projects

As long as I recall, in my career in the IT sector one of my favorite industries to serve is the hospitality sector. There are many reasons why this is a favorable industry and one of the most obvious ones is that it serves others, it’s a constant and vital need and you can always improve it. Here we want to feature some Comelite restaurant projects.

Comelite Restaurant Projects: One of my first

One of my first restaurant projects was for The Burger Stop in Saudi Arabia. They had a very nice logo and beautiful pictures and it was a pleasure to work with them. This was bilingual website with elegant photography and a unique design and menu presentation. Another restaurant project we did before 2016 was poster and billboard design for Burger Joint in Iraq.

Also, I was in charge of a mobile app project called WAIN, which served as a hybrid app for finding restaurants in Iraq, including beverages, sweets and of course food. This app had a backend where the owner could fill in the restaurants information and carry out a business plan with each restaurant to get them listed. These were just the first of Comelite restaurant projects.

Restaurant projects in 2016

Last year, I had the honor of being in charge of the Delight Bakery project, which consisted of a one-page website, logo design (which there was much controversy on which to choose), profile, and stationary items.

Later in 2016 we were pleased to work with Arabzad Restaurant in Saudi Arabia where we did logo design, stationary and signage work.

One of the other Comelite restaurant projects included an app and landing page for the Reserve It company in Kuwait. This project was very pleasing and included an app to allow search for restaurants, check food menus, preview the photos, and get exact locations via Google Map.

The last Comelite restaurant project in 2016 was a bilingual website for Jyia, an Indian cuisine restaurant in Saudi Arabia. This website included loyalty features, online shopping, reservations and of course, unique and beautiful photography, courtesy of the efforts of the restaurant owner.

Latest in 2017

My latest finalized restaurant projects was for the Eathos company, where we were in charge of creating the websites for Kababji (Lebanese Cuisine) and Tortilla (California Burritos and Tacos), the UAE and progressing into KSA branch. We also were pleased to create a digital menu app for Kababji, to serve as table-top digital menus on tablets once the restaurant is launched. Using Sapaad as their backend shopping system, one of the challenges was to integrate the two websites shopping system with this popular UAE software for restaurants. The digital menu is now also offered in our mobile app packages, including a dynamic backend, customized UI, multi-platform and multi-language.

Coming Soon

With trends in the restaurant industry rising, and the constant need for ideas and promotions, I look forward to future challenges in this sector and to feature more of Comelite restaurant projects. Our latest in-development projects include finalize the website for Crepe Bechamel in Qatar, and the Cookshop restaurant in Saudi Arabia.

Follow Nadia Kamil on Twitter.

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3 Must Have Business Graphical Design Elements

Business Graphical Design Elements

There are many elements in design that compose a business’s set in presentation, digital marketing, email marketing, face to face meetings, and in events’ presentations. The most important business graphical design elements usually compose of the brochure and profile items, business card, stationary items such as your company letterhead, envelope, and stamp. Now if you were to choose 3, which are the best? Below, I’ve pointed out benefits of a few business graphical design elements that are must haves for your business.

Brochure as your Light Business Graphical Design Element

There are many types of brochures. You can have a two-fold, tri-fold, flyer, z-fold, and much more. There are even multi-page brochures, which most of us refer to as company profiles or booklets. You can see a full list of brochure types here, but which is best to present your business with? It’s always good to have a light-weight brochure such as a two-fold or tri-fold to introduce your company goals and services, and contact info, and to serve as your light and simple business graphical design element. Also, make sure you don’t overload your brochure with too much text, or keep a balance between your content and graphics, such as our samples here.

Stationary Set as your Unique Element

What’s in a stationary set? Well, the most popular items consist of a letterhead, envelopes (in different sizes), business card, stamp, notepad, and other items, also known as promotional items, can be cap and other wearables, pen, lighter, mug, bags, and even calendar covers and CD labels.  Stationary items are infinite and the most attractive when they have your brand on them. Your business graphical design elements speak a lot about your brand and stand for business objective. Whichever elements you choose in your stationary set, make sure you distribute it to your employees, clients and make it stand out. Here are some of our latest work for our valued clients.

Business Graphical Design Elements

PowerPoint Presentation for your Events and Presentations

I think many businesses underestimate the power of PowerPoint presentations in business graphical design elements. PowerPoint presentations of a business can not only serve as your business presentation profile in events, conference meetings and even as a digital file to send, but they can help you take a specific solution and present your idea, whether if it’s a new business suggestion, a change in your marketing plan, analysis of business strategy. In PowerPoints, you can combine the content and images, as well as figures shown in infographics to show exactly what you need to point out. They are flexible and easy to edit, and also have nice transitions and effects.

Conclusion

So what should you choose for your most important business graphical design elements? From the vast items available in the graphical spectrum, these are just a few. Anyhow, Comelite will help you make a great change in your business by revamping and redesigning or just getting it all setup from scratch. Don’t hesitate to contact us for consultation on what best suits your brand.

Follow Nadia Kamil on Twitter