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Why Faster Websites Make More Money [Infographic]

Everyone likes fast websites.
Believe it or not, so does Google. And… faster websites make more money!

We all know that slow loading websites are annoying and you can’t count how many times you have hopped to another website just because the first one you visited loaded too slowly.

Well, it’s actually interesting to know that slow websites not only damage your site ranking in Google, they come to be a failure to attract visitors to your website.
A fast site is a good user experience (UX), and a satisfying UX leads to higher conversions. Very slow sites are a bad user experience – and Google is all about good UX these days.

You lose visitors, you lose conversions. You lose dollars!

Who would have thought that page speed played such a big role in website revenue?
If you don’t deliver fast enough, your visitor will probably get the same thing somewhere else and you’ve just handed over your potential customer to your competitor.
That’s why it pays to make a website fast.

Use a tool like Pingdom or GTmetrix and test the load of your website.

By improving the speed of your website, you can increasingly improve your conversion rate. In fact, on average, just one second shaved off your load time can boost conversions by 7%!
The faster you can make your site, the more likely your visitors are to stick around and buy something from you. While those extra one or two sales or leads per week may not seem like much, over time, they’ll definitely add up!
As our infographic shows, website speed can lead to some dramatic changes.

fast-website-page-load-time-conversions-infographic

Why do hotels need video marketing? [Infographic]

Back in 2014, we all heard that 2015 is expected to be the year of video marketing. Now 2015 has passed and marketers have more than ever realized that videos are essential in quickly grabbing busy audiences’ attention.

The hospitality industry is not an exception, but among the main industries that need to promote their service visually. With short eye-catching videos you can take advantage of this marketing trend in building brand awareness, getting more leads and generating more bookings.
Do you use videos in marketing your hotel? If your answer is no, lend us 5 minutes of your precious time and have a look at the infographic to “Why do hotels need video marketing?”

 

Why do hotels need video marketing- Infographic

Why eCommerce Websites Matter [Infographic]

Are you a shop owner or a retailer?
Do you have products or services that can be sold online? If yes, then why not set up your own online shop? With the growth of Internet activities and the convenience of online shopping, it is quickly becoming more and more typical.

If you haven’t set up an eCommerce website for your business, read some interesting facts below that could change your mind!

 

Eg3-eCommerce-6mar

10 Reasons to Have a Mobile website [Infographic]

When you think of mobile payments, what do you imagine? The ability to tap your phone instead of swiping your credit or debit card? Or is it the idea of buying items with your phone in an M-commerce type of way? If your first thought was the former, it’s time to consider the latter. Once you do, you will understand why you need a mobile site.
Consider your own smartphone habits and you will realize quickly how much your routine of surfing the web, sharing and even making purchases has changed. As a business it is important to adapt to these scenarios.

In the following infographie we look at 10 Reasons why you need a Mobile Friendly Site.

Comelite-Mobile Site-infographic