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5 Must Haves for Restaurants Website

Whether you’re new to this industry or have been working for years, a restaurants website is a must. So what should you include in your website? Take a look at the main components required to take your restaurant website to the top:

1- Responsive

Most people won’t be connecting to your website through a normal desktop computer, so make sure your website has a responsive layout for mobiles, tablets, and all else. Making it easy for clients to navigate your website has the difference of gaining one customer or losing one.

2- Clean, Simple Design & Layout

One of the things driving people away from your restaurant website will be clutter and unorganized layout. The human eye likes to see simplicity and neatness. It’s best to use consistent fonts and colors, and take this theme for your social media presence and graphical branding. The website UX will have a definite impact on whether your customer stays on your website, or leaves within seconds.

3- Photo Gallery

This is one of the best ways to advertise your products. Just show some great snapshots of your food, and people at your restaurant, and you will have gained a new client already. The human mind better absorbs a visual and will impact their desire to checkout your restaurant. You can use impressive images and even share them on your social media such as Instagram and Pinterest.

4- Open Hours and Location

Let’s face it, when a person comes to your website, they want to know when your open and where you are. So make it easy for them. Provide this info at their fingertips, include a Google Map, and even side widgets showing your open hours will be the best.

5- Reviews

Many restaurant websites will include their reviews, and including a reviews widget that integrates with TripAdvisor and other sorts of tourist guiding websites will be the best. People will be impacted by the feedback of others before they come to you.

6- Your Menu

Well, an interactive and lively menu will be the best way to present your restaurants services and food. Including a few clear pictures, nutrition info and your prices is also a must. Make it easy for your future clients to see your appealing menu, and make their decision.

By Nadia Kamil , Technical & Project Manager at Comelite IT Solutions

 

What’s the deal of being a Website Responsive?

Nowadays smartphones and tablets have changed the method toward user experience and design. Recent market studies show mobile internet usage is set to grow enormously by the end of 2015 with an upsurge of 21% from 2010. What is maybe more interesting is that this means the number of mobile internet users will pass that of desktop users during this time. Certainly this transformation in the way people are intense about online information and viewing websites means we should to be considering how we can engage with visitors to make them the best online experience for our products and services.
We are living in a world where our websites not only being surfed by a variety of different screen sizes and devices, but the same clients are returning to our websites at dissimilar times using these different devices. Online traffic originating from mobile devices is increasing exponentially each time. This means that, to vastly support their experience, our websites must be flexible and work well regardless of which device they may be using at a specific time. Also Google has long recommended using responsive web design to support different devices and screen sizes.
Truly, responsive web design isn’t a luxury any more, it’s a must and the ‘one website fits all devices’ approach will soon be the norm. As more and more people get used to browsing the web through their tablets and smartphones, it is unwise for any website publisher to disregard responsive web design.

What Is Responsive Web Design?
Responsive web design lets a website’s layout to change as the screen size being used to view it (from desktop computer monitors to mobile phones). For example someone opening your website on a small smartphone will be presented the same website as the person opening it on their notebook. However a responsive web design will have noticed the restraints and automatically reformatted to present the user an experience better matching to their device. There is no need for loading a huge website and zooming in and out to view the contents the visitors are searching for.
The designer creating a Responsive Design should guarantee that the website’s navigation elements, screen-layouts, images, text, audio/video players and other elements regulate themselves on a variety of devices. In this way, one need not spend further time and money in building and up-keeping two websites; a “mobile-site version” and a “desktop-site version”.

Now, let us look at the advantages and why Responsive Design is important

– Responsive web design sites are flexible, meaning the content transfers easily across all screen resolutions and all different devices. A responsive web design ensures that visitors get the best and compatible experience of a website on any device of the user’s selection and priority – such as the iPhone, the iPad, the ipod, the tablet and the smartphones running the Android OS, or the Windows OS and several others. This means that as new technology hit the market with different screen sizes unlike what we have experienced before, our responsive websites will already be ready to meet those new devices.
– The advantages of having a single website that follows to the need of all devices are meaningful when compared to having several separate websites. One website costs less than two, and the savings can be significant. Having one website to manage and one place to manage it from will make it easier to keep the site updated. Also managing one website and one SEO campaign is far easier than managing two websites and two SEO campaigns.
– As I mentioned, Google has long recommended using responsive web design to support different devices and screen sizes, but the search engine took this recommendation a step further last year when they began adding a “Mobile Friendly” label to websites that used this approach when those sites appeared in a search results page on a mobile device. Google prefers responsive web design because content that lives on one website and one URL is much easier for users to share, interact with, and link to than content that lives on a separate mobile site. Google is now setting ‘user-experience’ as a ranking factor; this is essential to take into account in regards to SEO.
Being able to show users a beautiful optimized experience without consideration of their choice of device means you’ll have expanded the reach of your service and the chances you have of engaging with individuals. The long lasting nature of this approach is unbelievably valuable and the cost effectiveness is a strong advantage. But that kind of design-thinking does not have to be our default. Now more than ever, digital content is meant to be viewed on a spectrum of different experiences. But responsive web design offers the best way forward.

I welcome any kind of critic and feedback. Please don’t hesitate to write me and humble me with your valuable knowledge: rodney.goedhart@comelite.net

Why Comelite for your Multi-Lingual Websites & Apps?

Working with customers from ME for more than 12 years, I noticed that one of the clients’ concerns is about Comelite’s capability in developing websites with Arabic language. However, in all cases of working with us, all of them are satisfied in the end.

Comelite is a US based company working globally which has expanded its activities in MENA region in recent years. Also it is good to know that in just the past 8 months, Comelite expanded its sales and marketing dept. by recruiting more than 5 new account executives who are educated in the Arabic language.

Comelite designers and developers are all familiar with Arabic and other RTL languages. They have the ability to design and develop bilingual or multi-lingual websites and mobile apps, graphical designs, multimedia productions and management systems.

At first, working with Arabic language (which is an RTL language – Right to Left) unlike English which is LTR was a big challenge for us. Software, programming tools and source codes were not adjusted and produced unreadable texts and images, damaging data. We’d spend days fixing errors in data and in some cases we’d just leave it and call it a day. But gradually we discovered the rules of treating RTL languages and their UTF8 encoding. We found out how to migrate data to different systems without losing them and creating correct RTL pages from the beginning, abiding by international standards.

Another issue to consider were fonts and specifications of each RTL language. For example, in the Kurdish language, or the Arabic language, not using the right fonts would result in changing the meaning of words. Here, with the help of our customers, we learned the special aspects of characters and how they should be displayed and read, ad our teams learned the solutions.

Apart from the technical parts, we currently have expert translators for translating Arabic to English and vice versa. (Of course we can translate other languages as well but in this article we are focused on Arabic).

Finally after 13 years of experience in working in the MENA region, we have reached a point that has brought us forward in comparison to our competitors in this region. We can ensure our full guarantee in our IT services especially when it comes to different languages.

You can see some of our RTL multilingual websites:

www.smms.com.sa

www.kaso-group.com

www.marhubigroup.com

www.iraqlawyer.co.uk

www.comelite-arch.com/burgerstop

store.clickstoreksa.com/

www.rodyan.com/audio/

 

Written by Nadia Kamil (@nadiakamil44) Business and Marketing Manager at Comelite IT Solutions Co.

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