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How to Boost Sales With Online Chat

 How is it Possible to Boost Sales with Online Chat?

Live chats are usually considered as a support tool but did you know that live chat is also a very effective sales tool which can boost sales and lead conversation rate by up to 200%?

“Boost sales by adding a personal touch to your service!”

How does it happen? With a live chat solution, you can engage with your website visitors in real-time and give them prompt, concise answers when they need them most and help them to make buy decisions. All though many websites are using CTAs (Call To Actions) to guide the visitors to some form to get contact information, still live chat is more effective to boost sales. With live chat you can engage website visitors proactively and start the conversation even before the visitor starts the chat.

On the other hand, live chat helps you to understand how visitors are interacting with your website in real time. This helps to find out what they are interested in and how you can best support them when they need it most.

Main Features of Online Chat

boost sales

–    Improve Sales Conversion with proactive engagement with website visitors
–    Gives 7/24 website visitor monitoring and support
–     Learn about your visitor before engaging
–     Build brand loyalty with fast and effective support
–    Reduction in service cost
–    Group chat mode for a better customer service

Boost Sales: Convert your Website to your Storefront

As a business owner, you’re using your website as your storefront to sell online. In order to boost sales, you need to know how many visitors come to your website. How did they find you? What are they looking for and are you really giving them the right information to attract the right people and buyers to your website? Are you using the right keywords and contents in your website to be found in google search and gain traffic?

These are some questions you hardly find out if you don’t catch your visitors in real- time. Consider you’re staying in your store and looking eye to eye with each visitor coming into your front door, giving the right answers according to the questions and concerns each visitor has… but how is possible with putting a form into your website and wait until visitors decide to fill it or give you a call?

Online chat makes it possible for you to proactively catch every website visitor, see where they are from, which page they’re visiting and what questions they have and boost sales with helping them making decisions. You can even leave messages for them which they can read once they are back.

We can conclude that letting customers chat with a live representative helps you to close deals faster, deliver exceptional customer service, step up the buying process and help the clients make informed decisions.

There is also another benefit of this; if your company has different departments you can connect the customer to the respective sales representatives and departments.

Take care of your clients anytime, anywhere!

visitors-engagement

Universal enables website-mobile communications where visitors can call you from the live chat system on the website while you can send the responses from your phone. This means you can reduce offline hours and offer customer service without hiring an extensive service support staff.

Group Chat Center

You can use the online chat to setup group chats – where you can have several operators on the watch to deal with the increasing number of visitors. Operators can easily pass customers to other operators without been noticed by the visitors, thus causing a boost in your sales.

Track and Engage Visitors in Real-time

With Universal, you can get the pulse of your website in real-time. Not only can you talk to your clients, but you can also see the visitors online, the pages they are visiting and the source where they came from, allowing you to step in efficiently to convert them to customers. Monitor the following key metrics is helping you to optimize the whole process for both support and website visitors.

Website Analytic

Boost Sales: Piwik Website Analytic

Piwik is a great website analytics platform that gives you real-time information about your currently online visitors. Piwik provides detailed information about the visitor , your website performance and SEO at the same time.

Use Visitor Profile to find out:

  • Location of the visitor
  • First visit entrance
  • How long the visitor spent on your website
  • Which pages were visited
  • If it’s a returning or new visitor
  • What platforms/OS is used

Use analytics to find out the most visited pages, which pages are not working well? What are the most successful products? Which issues need to be improved?

Analytic Tools:

Boost Sales: Piwik real-time Map

  • Real-time map
  • Audience Log
  • Audience Map
  • E-commerce Analytics: Understand and improve your online business thanks to advanced e-commerce analytics features.
  • Goal Conversion tracking : Track Goals and identify whether you are meeting your current business objectives
  • Site Search Analytics: Track if your visitors found you through search engines
  • Content Tracking: Measure impression and clicks for pages to check the quality of contents
  • Site speed and page speed reports to track how fast your website delivers content to your visitors

Multi-Channel

boost sales: universal chat multi-channel

boost sales

Chat with customers on Facebook, Web, Skype, Slack or Telegram from a single app read this article.

Conclusion

Online chat is a must to take your website store to the next level and boost sales , make it more productive and using it as your online store! Give it a try yourself.

Start Today!

Need Online chat? Try Universal Chat today or contact us!

Universal Chat is available for download if your website is based on WordPress, Joomla, nopCommerce, Magento or OpenCart.

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3 Must Have Business Graphical Design Elements

Business Graphical Design Elements

There are many elements in design that compose a business’s set in presentation, digital marketing, email marketing, face to face meetings, and in events’ presentations. The most important business graphical design elements usually compose of the brochure and profile items, business card, stationary items such as your company letterhead, envelope, and stamp. Now if you were to choose 3, which are the best? Below, I’ve pointed out benefits of a few business graphical design elements that are must haves for your business.

Brochure as your Light Business Graphical Design Element

There are many types of brochures. You can have a two-fold, tri-fold, flyer, z-fold, and much more. There are even multi-page brochures, which most of us refer to as company profiles or booklets. You can see a full list of brochure types here, but which is best to present your business with? It’s always good to have a light-weight brochure such as a two-fold or tri-fold to introduce your company goals and services, and contact info, and to serve as your light and simple business graphical design element. Also, make sure you don’t overload your brochure with too much text, or keep a balance between your content and graphics, such as our samples here.

Stationary Set as your Unique Element

What’s in a stationary set? Well, the most popular items consist of a letterhead, envelopes (in different sizes), business card, stamp, notepad, and other items, also known as promotional items, can be cap and other wearables, pen, lighter, mug, bags, and even calendar covers and CD labels.  Stationary items are infinite and the most attractive when they have your brand on them. Your business graphical design elements speak a lot about your brand and stand for business objective. Whichever elements you choose in your stationary set, make sure you distribute it to your employees, clients and make it stand out. Here are some of our latest work for our valued clients.

Business Graphical Design Elements

PowerPoint Presentation for your Events and Presentations

I think many businesses underestimate the power of PowerPoint presentations in business graphical design elements. PowerPoint presentations of a business can not only serve as your business presentation profile in events, conference meetings and even as a digital file to send, but they can help you take a specific solution and present your idea, whether if it’s a new business suggestion, a change in your marketing plan, analysis of business strategy. In PowerPoints, you can combine the content and images, as well as figures shown in infographics to show exactly what you need to point out. They are flexible and easy to edit, and also have nice transitions and effects.

Conclusion

So what should you choose for your most important business graphical design elements? From the vast items available in the graphical spectrum, these are just a few. Anyhow, Comelite will help you make a great change in your business by revamping and redesigning or just getting it all setup from scratch. Don’t hesitate to contact us for consultation on what best suits your brand.

Follow Nadia Kamil on Twitter 

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6 Reasons Small Business Fail

Many people are enthusiastic to start a business. In fact many get the right foot in, but unfortunately, due to factors that we’ll discuss, many business startups fail.

According to statistics, only half of business startups survive the first 5 years, and only a third survive 10 years…So why?

When you look at it at the surface level, you might think: cash, bankruptcy, low management skills, etc. But here, I am going to list the main factors:

1-     Poor Planning and Management

Poor management is usually the number one factor affecting business failure. Let’s face it, in order to thrive, you need to have management skills including: getting help, team work, listening, planning and planning and planning, not getting defeated by failure, encouragement of employees, confront changes, and envision a great future for your business.

2-     No Cash

Capital is the main parameter needed to start a business and to maintain one. You will need money for your direct costs such as your products and services, as well as your indirect costs, such as maintenance, payroll, and administrative costs and so on. If you’re out of funds, you’re going to go into debt, which will lead to bankruptcy and failure of your startup. As a business manager, you should know where your funds go and where they come from. Failure to do so and lack of control on finance will create a crisis for your business.

You can solve this by using professional accounting software to control your finance, this will keep you in control and you’ll always have an overview of where you stand.

3-     Not in Line with the Digital Revolution

In today’s world, every person owns a tablet, a smartphone and spends over half their time surfing the net. So if you’re business lacks a website and presence in social media networks, then consider your business going down the drain from the start. If your customers are online and on mobile, then why aren’t you?

If in this era, your business doesn’t have a website, you are losing revenue by the moment, so make sure you invest in a good looking, creative business website that represents your brand.

4-     Not able to Differentiate with Other Businesses

What makes your brand different? Make sure when planning out your marketing strategy, you determine what parameters differentiate you from your competitors. Do your customers know what makes you different? So what makes you unique in the marketplace? Point this out and advertise this so everyone can see.

5-     Over Growth

A growing business needs careful planning. So if you want to expand, first research your demographics, location, product demand, and base your business growth on solid foundations. Business expansion needs strategic thinking and analysis in order to not fail. Make sure you have the right resources before you plan on your expansion.

6-     Too Much Confidence

This is a challenge for all business owners. Instead of relying on yourself, you should listen to your employees, your staff, and give responsibility and rely on others to help you. Remember, most successful business owners success is founded on teamwork and leading with reliance on your employees and people around you.

Conclusion:

So if 50% of business are failing, then 50% are succeeding! You can be the full half of the cup, but make sure you abide by the rules and experience others have paved the path of. As business owner, you can make it to the top if you set your mind to it, strive for it and believe in it.

By Nadia Kamil, Technical & Project Manager at Comelite IT Solutions

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The benefits of mobile ecommerce

Ecommerce has already become the de-facto way of doing business for large companies and is fast gaining popularity among small businesses as well thanks to considerable decrease in the development and hosting of web applications.

I already discussed in a recent post the benefits of having an ecommerce website for retail businesses and how it can help improve a company’s reach and availability, which will in turn result in better lead generation, customer support, conversion rates and, ultimately, revenue.
But the future of online business and ecommerce is already here, and it’s mobile ecommerce apps, aka mCommerce. The     ecommerce industry has burgeoned exponentially thanks to mobile innovations and progress, and with mobile app usage and revenue skyrocketing in recent years, a healthy and successful business will be one that will harness and leverage this technology.
Already, many ecommerce-wielding companies are going mobile by investing on mobile web design and introducing mobile apps to their business model. Ecommerce apps are one of the most popular types of apps that are downloaded on handsets and it is a well-known fact that mCommerce apps are used more frequently that its equivalent website.
So if you have an ecommerce website, complementing with an mCommerce app will give you all the advantages of traditional model plus the following added benefits.
Improved access to users through push notifications
While an ecommerce website will enable your customers to reach you any time of the day, an ecommerce app will enable you to reach your customers any time you like. Mobile phones are very personalized devices, and users carry them on their person all the time. After having installed your application, you can use push notifications to improve user engagement or to re-engage inactive users by informing them of special offers or important sales and new products.
Offline availability
In contrast to desktop and laptop computers, mobile devices can be carried and operated anywhere. And not every location can provide an optimal internet connection. This is where mobile apps shine, since they’re tailored to work in environments where users are experiencing spotty internet connections or don’t have an internet connection altogether. Naturally, some of the functionality of the app will be unavailable in such settings, but users will at least have access to previously-visited product pages, purchase history and other profile information that can come in handy when they’re not specifically looking for a purchase.
Improved performance and network usage
The amount of information exchange in apps is very minimal when compared to websites which need to download complete web pages. This functionality provides for quicker load times in app usage and lower networking costs, especially for users that are connected on a limited data plan. This can be a decisive factor in improving user experience and encouraging them to return to your app.
Enhanced usage
Since mobile apps are developed for small screen sizes, they can help improve the user experience dramatically by culling entry forms, improving scrolling and navigability based on mobile usage patterns, and adjust the size and location of user interface elements to improve ease-of-use.
Moreover, mobile apps are compatible with a slew of new APIs and technologies, such as the easy-to-use One Touch Shopping payment technology, which improves and facilitates online payment for goods.
Leveraging mobile features
Smartphones have many features such as camera, gyroscope, GPS and microphone. Each of these features can help improve user experience when integrated with your mobile app. For instance, using the mobile GPS, you can help users locate the nearest franchise of your chain while using your app. Another example would be to use augmented reality technology and allow the user to preview how a cool new furniture will change the look of their living room
Conclusion
The future of retail industry is in the hands and pockets of consumers. The mobile trend will continue to encroach over all aspects of online retail business and shopping as we move forward. Mobile ecommerce is an opportunity to provide increased value very quickly. If you already have an ecommerce platform in place, building a mobile app that integrates with your solution will be an easy task, and you and your customers will have a leg up in getting started on this new model. If you don’t, get one today. It’s better late than never.

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How does social media help cure toothaches?

An article written by Rodney Goedhart

Strange question, isn’t it? But that’s not the entire story.

As a matter of fact, when it comes to technology and the age of intelligence, you should hesitate about everything you do and ask yourself, “Aren’t there thousands of businesses profiting and growing thanks to their newest adopted IT oriented procedures? How can I do something that keeps me running with the trend and enables me to use that stream in favor of my own practice and patients?”
These days, everyone is thinking about social media and what it can do for their business? Dentists and physicians in general have every right to scratch their heads twice about this. But as long as you keep in this stage of hassling and wrestling with your thoughts and temptations, you miss the main question: Why? Why should I spend time and energy for this? Even as a digital marketing expert, I wish I could promise and ensure you that two posts a week equates to 800 followers, meaning eight new patients a month. But I have to admit I do not enjoy such a gift.
The other bitter truth is that social media marketing takes time, a leap of faith, discipline, and efforts to recreate the ideal office environment online. But we often focus only on how our online efforts convert to views, hits, and ultimately, a return on investment. We really need to think beyond that. As they say, you reap what you saw.
Gauging the value of a phone call made to a patient after a tough procedure is impossible. However, we know it builds trust, loyalty, and respect. Think of using social media in the same way. Just like a care call, social media sites such as Facebook, Twitter, and Google+ cannot be quantified.
Social media may not change your practice. It may, however, change how you practice. The few that embrace it fully will experience a bump in those coveted internal referrals. Internal referrals drive a practice to success. Patients who tell their friends and family about you tend to have greater trust and are more willing to learn, and they ultimately refer more.
All these open platforms of interaction may not be right for every dentist. So let’s explore why NOT social media for some dentists. People must engage on these new media platforms in a real way. You can’t fake true engagement and connection. Many people just don’t want to be that vulnerable in the public eye. Not everyone can endure a negative review or comment. Therefore, you need some guts. But those who look reality in the eye will be blessed with the fortune of conversion and progress. There is a professional image to uphold. Don’t take it too personally; each critic is a potential compliment when change takes effect.
This is the paradoxical reality. Many patients are already close friends and neighbors, family members, and high school buddies. Typically, they are already the lifeblood of the practice. They know your non-dental secrets and still choose you as their dentist. You need to tell yourself that real engagement, however scary and messy it may be, it can render a win-win for your practice.
This is my friendly advice for every single dentist, clinic or even hospital department. You might think that people keep coming to you per need and urgency. But no one can ignore the fact that a well-kept relationship is more important than just the clientele-vendor affiliation. A patient will forget his or her toothache, that’s for sure. But if “linked-in” or “followed” once, they’ll never forget you and your comments will always be “shared” and “liked”… forever.

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Have your competitors recently redesigned their websites?

Have your competitors recently redesigned their website? The answer is yes if they have made changes that improved their rankings substantially and ended up pushing you down in searches.

In that case, you will need to make some alterations to your site. If you’re not near the top of SERPs, analyze what changes you can make to your site to maintain an edge in search.
However, maintaining an edge in search shouldn’t be your only goal. A precise process of redesigning your website drives traffic to your website as well. A site’s redesign project consists of several factors and it doesn’t necessarily mean you need to change every single one of your website’s elements. Perhaps just using a specific color or adding real photos would draw your visitors’ attention!
Since a website already exists and is one of the fundamental elements of your marketing strategy, it’s important to be sure that it is still aligned with your newest marketing plans and helps you achieve your online business marketing goals. If you have low conversion rates and aren’t happy with your result, it’s time to make necessary changes that’ll not only appeal to your visitors but also turn them into leads.


Website-Redesign

What changes can you make to your website to boost your image, traffic, ranking, leads, and sales?
• Looking good and attractive:
A strong visual design of your website should always be your focus and it should catch the eye of any visitor. Good styles for your web pages, as well as the design, layout, and variations in the display for different devices and screen sizes aim to excite, inspire, and encourage participation.
Therefore, make your website memorable through an extraordinary design.

• Functionality and user-friendliness:
If your website isn’t as functional and user-friendly as it should be, your traffic could suffer. Your visitors should easily find the contact information, main services or products, and other important content on your website. If your site navigation is confusing and its service and product offers are not completely up-to-date, you’ll lose your audience, and this is because you should be helping people find your content, not showing them a new way to get around your website! When your navigation shows your main services or products, your site will communicate instantly.

• Responsive website redesign:
Your website should have the technology to automatically respond to the user’s preferences and be able to keep up with the endless number of devices that the user uses these days, such as the BlackBerry, iPhone, iPad, Kindle, etc. When the user switches from their laptop to iPad or smartphone, your website should routinely switch to accommodate for resolution, image size and scripting abilities. If it’s not, you will suffer the consequences of losing visitors from these devices, which means losing leads and even customers.
Undoubtedly in the next few years, we’ll need to design for many additional inventions and devices!

• Content-management system (CMS):
Certain CMS services simplify the process to increase search engine rankings. Are you currently using a CMS? If not, then you should absolutely include one in the new site to be able to easily update your website content without knowing how to code and relying completely on a developer.
But if you already have a CMS, consider whether it’s worth exploring another one on the market to find a better fit.

In this sense, a redesign project includes many aspects that develop your existing website and make it the biggest contributor to your business, showing you a return on investment within a short period of time.
WELL, ISN’T IT TIME FOR A WEBSITE REDESIGN?!

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How to promote your app for free

An article written by Ben Dickson published by Mobonaut:

Read the whole article here …

No one denies the importance of a well-thought, minutely-planned marketing campaign to promote your app and improve your brand’s online presence.

But not everyone is eager to pull out their wallet and pay for promotion without knowing in advance whether the results will pay off. If you’re one of those people, and you’re on your first promotion campaign, skeptical of all those paid app promotion platforms and reluctant to pay for it, here are a three tips that can get you started on the road of promotion without requiring to make any serious investments.

Set up a site for your app

A site can be a nice addition to your app’s description page in app stores. You don’t need to create anything too fancy: In most cases, a simple single-page WordPress site to present your app, describe its features, direct users to your app’s page in major app stores and your social media accounts can be very effective in giving your app (and yourself) a professional look and open up new venues for users to find you. Snapchat and Path are great examples you can take after.

In fact, you can even set up your site as a teaser a few months before launching your app, heralding the arrival of the next best messaging or document sharing app (or whatever it is you’re developing). Throw in a contact form for users to sign-up for updates and releases, and you’ve already gotten yourself a nice platform to collect emails and create mailing lists, an invaluable asset to later reach out to potential and previous customers.

If you want to take your site to the next level, add a blog page, where you can post updates about your app and informative and educational content for your audience. Blogs also have the technical benefit of making sure your site always has fresh content, which will optimize it for search engine rankings. Buffer app’s blog is a good example.

Reach out to the press

By press, I mean not only mainstream media, but also app sites and bloggers. Always reach out to tech and mobile journalists for authority sites. Although it’s very hard to get published in one of those top Alexa-ranking websites such as New York Times or WSJ, but you never know – it might be your lucky day and someone will show interest in your app, especially if you can deliver the right pitch and emphasize on its key strengths and innovations.

An alternative would be to pitch to app review sites, such as 148apps, AppStoreApps, AppAdvice, and, of course, Appszoom. These are sites that specialize in mobile apps, which means that if you get them to mention your app, you’ll be exposed to the right audience and generate a lot of buzz for your app.

Another venue to try is bloggers. Find bloggers who write in your particular niche. They don’t necessarily have to be mobile and tech bloggers. For instance, if you’ve developed a health app, reach out to health bloggers. In fact, in many cases, you’ll be more successful with niche bloggers than with general tech journalists, because they’re more likely to understand and appreciate the true value and benefit of your app. A simple Google search for bloggers in your domain of interest can quickly direct you to the right directories.

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What Kind Of App Should You Develop In 2016?

New article written by Ben Dickson, published by AppsZoom about apps in 2016.

Everyone dreams of building the next multi-million-user app that will bring fame (and money) for the team and the company.

If you’re making plans to develop a new app in 2016, and you have no clue what kind of app will appeal to users, the best place to start from is looking at the statistics of the mobile app industry in 2015. This will give you insights on where the trends are heading, what will users be looking for, and which app categories are the most likely to take the lead in download and usage in the year to come.

A report released by the Yahoo-owned mobile analytic firm Flurry found a 58% increase in mobile app usage in 2015. Usage is defined by the number and duration of sessions in apps. Although the number shows a slight ebb in comparison to 2014 (with 76% app growth), it is stunning nonetheless. And what’s more important is that 40% of the 58% came from existing users, which means mobile users are spending more and more time with their apps.

Which app categories are leading the market?

It’s no use developing an app that is going to have no audience – so you must know in advance what users are looking for. The following graph, which comes from the Flurry report, shows that most app categories – with the strange exception of games – have enjoyed improved usage in the past year.

Mobile App_Comelite

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The Power of Video Marketing [Infographic]

Video Marketing is the hottest trend in the online marketing industry. Everyday 100 Million internet users watch a video online and this number is expected to grow dramatically in the next few years.
Using video is a powerful and cheap way to engage your potential and current audience. This research shows that by simply showcasing your product or service, you will appear more trustworthy to consumers.

But does that mean it is the right format to advertise your business? The answer is yes! Did you know that people that view a product video are 64% more likely to buy the product?

How about you? Do you use videos to promote your business? This infographic conveys some reasons why you should.

 

Video Marketing

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How can small businesses develop?

Is there any way that small businesses can compete larger ones? Or as a small business will you be eliminated from the business circle? Or could you make a good earning in a very short time?
These are the questions and problems small businesses face every day in the world of business.

If you talk to a small business owner or its management board, if you even search small business on the internet, there is one common cry that shouts “we cannot compete the large firms” and “I have to do it all myself!”
Small businesses and their owners usually complain about the lack of capital and effective marketing. How should they get and then keep the customers and clients. Do the services really satisfy the customers’ needs or is it too complicated. If they don’t have enough sales and revenue, then how would they be able to pay the employees and company expenses.
And will they finally be eliminated from the circle of business!
Had better not established one, instead of bearing all the hassle.

All these complaints may be true but there is always a solution to every problem and the key word is not to give up. This is when you can learn from others’ experiences, talk to those who have already succeeded these stages and have their foot kept on the ground going well.Some common solutions that you can even find on the net are to take advantage of your differences with large companies and compete as a different business; recognize that you have a lot of potential to be better and stronger in ways they can’t; don’t keep your business isolated and try to even outsource companies with similar services; as a new firm, you’ll probably need to do something better, cheaper, faster, or amazingly different to give you a difference and standout from your competitors; define your advertising goals; update or upgrade your technology and many more…

These are probably solutions that every growing business has once experienced, as we have too; yet, I’d like to open your minds and introduce you to some specific and unique experiences that our company, Comelite IT Co. has challenged these years to develop itself.
Group work
At Comelite all departments work closely together as a whole group. Everyone takes the responsibility of a part of the project to proceed smoothly and on time and the job is mostly divided based on the positive features and abilities of each person. Everyone should know the work in order to replace each other in times of need so we don’t fall behind schedule.

Committees and meetings
When a project is assigned or an obstacle is met to proceed on, group meetings and committees are held at different stages and levels to reach the best result. Nothing is decided personally, even by the highest management. It all goes through several meetings to make the final decision. In the meetings, everyone’s point of view is paid attention to and evaluated.

Customer service
We identify the customers’ potential needs and then figure out where we can provide the best solution. The key is to understand your client, know who they are and what they need. We then show our customers that our care is not costly, as we would like to solve their problem and enhance their business, while also doing the business. This is when our flexibility, guaranteed support and a more personalized interaction comes along. We make their experience with our business as fabulous as it can be and this is why they do not want to leave us as currently we have many long-term clients. Always keep in mind that how you could do better and what can be added for your client.

Challenging obstacles
One problem that tends to deactivate small businesses into progressing is facing tough barriers. At Comelite, we don’t recognize anything as an obstacle that can’t be solved. We challenge the problem, recognize the realities and find a solution to it. This is when we never say no to what can be done.

Company slogan
You should always have a winning ticket that will differentiate your company from others and even the big guys.
FedEx overnight moves freight but sells dependability, Starbucks serves coffee but sells community, Apple makes phones and iPads but sells fashion and design. At Comelite we provide IT and marketing services but sell guaranteed support and trustworthiness. What do your customers want from you?

So don’t hesitate if you are new to the market and business or if you are small. The motto is “work hard and never give up” you will definitely see the preferable result soon.
You can also reach out to Kabbage Company if you are short on budget and want to start or improve your business.

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